Leda is a former banker, technology executive with a wealth of experience in delivering digital transformation and solutions for fintech companies and financial institutions.
Leda is a Chief Client Officer at 10x Banking, focusing on driving client success for existing and new clients in the company.
Currently she also serves as a Chairman of the Board at GeoPhy, a software company for commercial real estate and as a Non- Executive Director at the SimplyPayMe, an award- winning global provider of payments technology and infrastructure.
She is a founding CEO of 11:FS Foundry, where she led the growth of its modular core digital banking offering. Prior to that, she was Chief Innovation Officer at Qatar National Bank, the largest bank in the Middle East and North Africa, with responsibilities for employee- driven and market- led innovation strategy and execution.
Before joining QNB, she was a Director at business and technology consulting firm Sapient, focusing on digital transformation and emerging technologies, and led EMEA innovation at BNY Mellon. She joined BNY Mellon from fintech start-up Great East London Software, where she served as Head of Services Development.
She holds an MA from King’s College, Cambridge, and an MSc and PhD from the London School of Economics and Political Science. She has taught politics, global governance and management principles, while working in management roles across various industries.