Diana Verde Nieto


Female Leadership, Sustainability

Job Title

Co-founder & CEO


Positive Luxury


London, United Kingdom




She is a Change-Maker, Author, Social Entrepreneur at the forefront of a sustainable and ethical transformation in luxury. She is an engaged business leader with a strong environmental vision. She has been trained with Al Gore at the Alliance of Climate Protection and was named as a Young Global Leader by the World Economic Forum.

Speaking Topics

  • Sustainable creativity: what it means to be sustainable

  • Change is on the horizon: aftermath of the COVID-19 pandemic

  • Ethical Fashion: How luxury plays a role in global change

  • How sustainability is the only way to run a profitable business going forward

  • A Vision of Sustainable Luxury: what a successful and sustainable luxury brand will look like in a decades’ time

  • Sustainability and environmentally friendly businesses

  • The Sustainable Finance Revolution

Expert Profile

Speaker is the Co-Founder and CEO of Positive Luxury, the company behind the Butterfly Mark, a unique interactive trust mark awarded to luxury lifestyle brands in recognition of their commitment to having a positive impact on people and our planet.

This began with founding the first international sustainability communications consultancy, Clownfish in 2002 which she built to international success and operated in five markets, including Asia and the USA, at the time of exiting the business in 2008.

She holds a degree in Global Leadership & Public Policy from Harvard Kennedy School. She is a globally recognised figure in the sustainability field, trained by Al Gore at the Alliance for Climate Protection, she is now an advisor to the British Fashion Council, the House of St. Barnabas and the European Chapter of Conservation International. She has been honoured by the World Economic Forum as a Young Global Leader in 2011.