As an ocean advocate and a pioneer swimmer, Lewis puts his hard-learned lessons into the context of a corporate environment. He shares the visualisation that enabled him to undertake the first swim across the sub-zero waters of the North Pole. He shares the radical tactical shift that he used to complete the first swim across a glacial lake on Mt Everest. And he describes the teamwork and the resilience required during the 49 consecutive days it took for him to become the first person to swim the length of the English Channel. Most importantly he inspires people to dig deep, define

• Achieving the impossible

• Purpose

• Vision and motivation: swimming across the sub-zero waters of the North Pole

• 22 lessons from swimming the English Channel

• Building a sustainable business